From 4 - 9 April Milan transforms itself into a festival of design and culture, hosting events, installations, exhibitions and product launches all over the city.
This document will highlight our favourites in products, installations, experiences and events. This blogpost highlights our favourites in Installations & Events. For more Salone 2017 inspiration keep an eye out for our other upcoming blogposts: Product Launches & Exhibitions, Fashion Brand Experiences, Off the beaten path.
We wish you an inspiring time!
Change of Season by COS x Studio Swine
An immersive and interaction COS installation created by Studio Swine. The installation emits mist-filled blossoms that burst and evaporate on contact, creating a sensory experience.
Cinema Arti, Via Pietro Mascagni 8
Senses of the Future by Tokujin Yoshika for LG
Celebrating the 70th anniversary of LG, the light installation by Tokujin Yoshika is a marriage of the designers signature poetic aesthetic and LG's commitment to avant-garde technology, wrapped in a dynamic narrative that explores 'senses of the future'.
Super Studio / Art Point, Via Tortona 27
Fenomena is a sensory pathway divided in four sections; one on scent, two on tactility and one on sound. The visitor is invited to explore the space through perception and matter.
Garage Sanremo, 5Vie, via Zecca Vecchia 3
Ikea Festival, titled "Let's make room for life' , hosts a range of installations, talks, workshops and other happenings celebrating the founding principle of democratic design. The brand will also be debuting six new collections including Tom Dixon's 'Delaktig' daybed and furniture by Hay.
Via Venture 14
Frame MINDS: Reshaping Hospitality
It's the 20th anniversary of Frame and to celebrate this they collaborated with Dutch designer Sabine Marcelis transforming the Room Mate Giulia hotel lobby into a space for relaxation and contemplation hosting the MINDS: Reshaping hospitality speaker series from 4 to 6 April.
In addition Sabine Marcelis also designed a window installation for the Aesop Corso Magenta store. The installation, Vedovelle Fountain, explores how water in motion can affect perceptions of materiality, light and space whilst improving the environment.
Aesop Corso Magenta store: Via Meravigli, 18
Room mate Giulia: Via Silvio Pellico 4