At our recent breakfast talk, we explored the effect of changing customer behaviours and expectations in shaping a new generation of Shoppable Habitats.
As boundaries between art, commerce, education and entertainment blur and shopping becomes increasingly mobile, retail spaces are moving from hybrid to habitable - places for people to live, nourish, work, sleep and connect.
Yourstudio explored how these four themes are integrated within our retail environment - this blogpost will explore 'Work'.
A new generation of anytime, anywhere workers are looking for environments that bring together work and lifestyle to support and facilitate co-working, collaboration and individual work. Retail and workspace combine as a test and play showcase of products.
Bespoke Retail and Workspace, Westfield San Francisco
Westfield San Francisco Retail and Workspace is a shopping centre that offers coworking desks, conference rooms and private offices. They created a demo area and consumer-facing pop-up shops for rent, where people can test and try out their new ideas, designs and products.
The crossover between retail and work combines different modes to become social, flexible and supportive.
'Work' is part of the Shoppable Habitats series, explore the other themes, Live, Nourish and Sleep.
Shape your shoppable habitat... Get in touch if you would like to explore what Shoppable Habitats means for your brand and how this could be implemented within your retail environment - email@example.com