Working with the creative team at Topshop, we
developed a concept to house a number of
emerging and exclusive brands for the new pop-up area
'Topshop & Guests' at the Oxford St store.
The 10-day event is playing host to new cult status brands such as Brit-label Shrimps and Brooklyn-based jewellery brand Catbird, in addition to inspiring talks and personal shopping.
We developed the design for the pop-up area with a mix of eclectic and industrial materials, such as acoustic foam and high gloss OS board to create a dramatic backdrop for the collections.