We worked with the Topshop team to create a fun and engaging installation to coincide with their new store opening at Trafford. The house party concept we developed creates a series of engaging spaces throughout a house and garden. Creating a sculptural intepretation of a house which would act as host to be able to create a multitude of sensory, immersive and playful experiences that would be instantly shareable.
Topshop House Party houses interactive games and challenges amongst sensory offers from make-overs in the bathroom to frozen margarita bar and DJs in the kitchen. The four day pop-up experience offered a fully immersive experience of the Topshop Topman brand in the north of England and has received wide media accolades.
Within the subterranean space, YourStudio worked with infa-red lighting, neon colours, graphics and sensory textures and materials. It was a fantastic hit on Instagram with thousands of posts driving hoards of customers to find the Secret House Party!